Drive New Traffic To Old Blog Posts In Squarespace
If you’re anything like us, we work hard to create helpful blog content for our tribe, readers, and potential clients. Oftentimes as time goes on the posts that we put our heart, soul and expertise into get lost and buried in the blog feed.
One trick that we recommend implementing into your Squarespace site is to utilize the “Summary Block” feature to create a “related posts” section at the bottom of each blog post. When a reader is finished reading the post, they can scroll down to the bottom of the page and view a selection of blog posts similar to the one they just read (see the bottom of this post as an example). This helps drive new traffic to old blog posts in Squarespace and keeps your readers cycling through your website/blog. Plus, the click throughs will increase your page views on your site as well.
Check out the video walkthrough below for how to set up the related posts Summary Block in Squarespace.