BRANDING TIP: SHOWCASE YOUR BRAND'S PERSONALITY THROUGH FONTS

 
BRANDING TIP: SHOWCASE YOUR BRAND'S PERSONALITY THROUGH FONTS >> golivehq.co

Dynamic font choices can be the ultimate way showcase your brand’s personality. The shapes of the letters, the sizing, the spacing, and even the pairing of fonts together can create different moods and emotions that can help your brand achieve that extra WOW factor. To make the biggest impact for your brand, choose a font for your logo based on a word that you want your readers to FEEL when they see your brand or come to your site. For example if you want your brand to feel feminine and romantic you may choose a script font. Or if your brand is personal, casual, and carefree you might choose a handwritten font. There are hundreds of font genres with different emotions.


Take action: Decide on a font style for your logo that embodies the personality that you desire for your brand.